What are the 99.9 percent engaged in?

In the modern civilization, 99.9 percent of the people are engaged in the activities of sense gratification under the flags of industrialism, economic development, altruism, political activism, and so on. All these activities are more or less based on satisfaction of the senses, to the exclusion of the kind of God consciousness described in the first mantra.

In the language of the Bhagavad-gītā (7.15), people who are engaged in gross sense gratification aremūḍhas-asses. The ass is a symbol of stupidity. Those who simply engage in the profitless pursuit of sense gratification are worshiping avidyā, according to Śrī Īśopaniṣad. And those who play the role of helping this sort of civilization in the name of educational advancement are actually doing more harm than those who are on the platform of gross sense gratification. The advancement of learning by a godless people is as dangerous as a valuable jewel on the hood of a cobra. A cobra decorated with a valuable jewel is more dangerous than one not decorated. In the Hari-bhakti-sudhodaya (3. 11.12), the advancement of education by a godless people is compared to decorations on a dead body. In India, as in many other countries, some people follow the custom of leading a procession with a decorated dead body for the pleasure of the lamenting relatives. In the same way, modern civilization is a patchwork of activities meant to cover the perpetual miseries of material existence. All such activities are aimed toward sense gratification. But above the senses is the mind, and above the mind is the intelligence, and above the intelligence is the soul. Thus the aim of real education should be self-realization, realization of the spiritual values of the soul. Any education which does not lead to such realization must be considered avidyā, or nescience. And to culture such nescience means to go down to the darkest region of ignorance.

According to the Bhagavad-gītā (2.42, 7.15), mistaken mundane educators are known as veda-vāda-rataand māyayāpahṛta-jñāna. They may also be atheistic demons, the lowest of men. Those who are veda-vāda-rata pose themselves as very learned in the Vedic literature, but unfortunately they are completely diverted from the purpose of the Vedas. In the Bhagavad-gītā (15.15) it is said that the purpose of the Vedas is to know the Personality of Godhead, but these veda-vāda-rata men are not at all interested in the Personality of Godhead. On the contrary, they are fascinated by such fruitive results as the attainment of heaven.

FROM THE ISOPANISAD BY HIS DIVINE GRACE A.C. BHAKTIVEDANTA SWAMI PRABHUPADA